Digital cluster: The First Ukrainian Studio

All standard web studios of Ukraine are similar to each other – individual approach to every customer, creative, the best decisions and the best specialists. Every unusual web studio is unusual by itself.

The First Ukrainian Studio WebStudio.biz – is an original studio with the original concept. Our main idea is to help our clients, make their dreams coming true, solve their problems and develop business striving for excellence. Because your success is our success, too.

The web studio has been working in the sphere of website development since 2005. Today we can talk about our status with confidence, using Latin phrase – Primus inter pares.

In 2019 we have created the first digital cluster in Ukraine that includes exclusive digital projects and non-standard decisions in the digital marketing sphere. There is a group of small companies in a digital cluster. They are oriented to business development in the digital department: web studio, the integrator Bitrix24, the hosting company, small SMM-agency, net advertising agency, SEO-studio, graphic and web design studio, photo studio.

Web sites and internet editions are the one source of knowledge, way of communication, exchanging with actual information and bargains for many people. Digitalization swept all the spheres of our lives. It growth enormously so businesses can’t stay without development. It should adjust and change the game rules, we are helping to do this.

What is digitalization and why your business needs it?

Digitalization is the optimization of business processes and moving them to electronic format. It makes to improve the product, satisfaction of customer needs and operational interaction with them. 

Relying on Digital trends data, people are surfing the net 6 hours 42 minutes per day on average. Every planet inhabitant is spending on different sites for more than 100 days per year. In most cases, people are using social networks very often. That’s why it is very important to have a personal profile on Instagram and Facebook to everyone who eagers to raise their sales. 

Digitalization is not only creating new business processes and structures but also makes the company’s life much easier. But, despite that, you shouldn’t wait for the instant issuance and crazy growth of sales after site creating. You need to consider this issue in complex and to choose the tools on the right way to get the worthwhile result. Here is the way the First Ukrainian Studio works. We are not only just creating the sites but also helping our clients to establish contact with customers. As a result – sales and profit increase.

Advantages of digitalization:

• high competitiveness;
• automatization of working processes;
• simplification of working with data;
• improving the product;
• the service quality improvement;
• the image improvement;
• increasing brand loyalty and awareness.

Who needs the digitalization?

In any case, digitalization is needed for any type of business. The required minimum is the site and presence of social network accounts. But if you want to be closer to your customers, you need to move further and use other promotion sources (for example, to develop your own app or create your own chatbot).

If talking about full digitalization (with new strategy developing, introduction into production and optimization of business processes), it is actually for medium and large business. Primarily, it is required for companies who work in B2B and B2C segments and in the next spheres:

• retail;
• medicine and pharmaceutical;
• construction;
• transport services;
• agricultural sector;
• heavy industry;
• insurance and banking;
• fashion and style.

To digitalize or not to digitalize your business? It is your decision, of course. But remember that if you won’t keep up with times and pursue changes you won’t reach the success. You can break the trading market only if you will develop and introduce modern technologies to your business. Which ones? We will investigate it now.

Digitalization is the development of a new strategy, formatting all the works processes into a number and digital marketing. In other words, it is:

• site development;
• implementation of a CRM system;
• sales in the net;
• data collection, storage, and analysis;
• optimization of searching;
• digital communication;
• online ads;
• promotion of sites and goods, including SMM; 
• formatting the documents into a number;
• digitalization of pricing, logistics, warehouse, etc.

Many traders are starting the transition to digital with site developing. It is an effective helper in doing business but only if everything would be done right. Therefore, if you want to grow, develop and sell more, you need the site, at first. It is difficult to progress or even stay afloat. When you applying to our web studio, you are getting the product that would help you to highlight around the competitors and would work for you.

What sites do we create: 

• landings (sites with one page or target page);
• corporate;
• internet shops;
• catalogs;
• portals.

We are helping to introduce the CRM system also which is required to control the projects, increasing the sales, improving the service quality and controlling the staff work. Do you want to know more? Call us or leave the request on our site.

Sites development in The First Ukrainian Studio is profitable, creative and qualitatively

We like difficult tasks and tackling unusual projects with pleasure. We are approaching work with all responsibility and putting some heart. To create an effective site for you we are investigating the trade market, competitors and product. We are finding the desires of customers and only after these steps we start the development. 

What would you get if working with us:

• the modern site that differs from competitive sites;
• unique, memorable and adaptive design; 
• clear interface;
• advanced technologies UMI, Bitrix, WordPress;
• reliable hosting;
• and the general result which is satisfying the needs of your business for 100% percent when you are contacting us.

Call us or leave your data on our site to get a free consultation. Our managers will tell you about all working nuances and will calculate the approximate price of the project.

The approximate because the costing of development and promotion depends on the chain of factors (type and level of difficulty of site, the volume of work, layout features, design, etc.) The final price would be told after clarification of all the project’s details.

Promotion of sites in The First Ukrainian Studio – gaining of positions and sales growth

There won’t be any sense from the site if it would just exist. It should promote the product, arouse audience interest and collecting customer’s data. 

Your site should be on top of searching results to gain the positions on the market, increase the sales and number of customers. You need to use internet marketing tricks for that:

• SEO-promotion
• PPC-advertising
• SMM-marketing 
• Content marketing 

To attract and retain customer, increase their effectiveness and strengthen the image of the company, we choose those instruments which would work just for your business in the best way. Also, we are carrying out effective marketing in the digital environment.

In conditions of total digitalization isn’t allowed to use only those instruments that were popular so far. New digital communication channels are constantly appearing, and they must also be activated, otherwise, your business will be stuck in the past. That’s why we are doing digital marketing, completing different projects.

Digital-marketing and its importance for business

Digital marketing is using different digital channels for the promotion of brand It includes the radio, TV, social networks, media, contextual adverts, etc. 

Digital-marketing allows:

• use an unlimited amount of technologies (social, web, mobile, etc.);
• do the item’s promotion in complex, covering internet users and offline consumers;
• establish good communication with customers;
• perform the tasks of different levels;
• combine technologies and human resources maintaining a balance taking into account the characteristics of the product and the needs of the audience;
• analyze working results.

Digital marketing is often confusing with internet marketing, but first, unlike the second is conveying any information to consumers who are not only online, but also offline – with mobile apps, smartwatch, etc. So, in general, digital marketing is including internet marketing, but the internet is not limited to it.

Considering in detail, internet marketing is using SEO-promotion, social networks, email-distribution, media, contextual ads, and mobile appliances. The digital marketing includes everything that listed previously plus:

• digital TV and radio;
• adverts in games;
• SMS distribution;
• interactive and LED screens;
• self-service terminals, etc. 

All the instruments we can split into groups: paid, own and acquired resources.

Promotion channels are selecting based on the objectives and specifics of the business.

If you are having: 

• narrow or advanced target audience, 
• sales are carrying out spontaneously and on emotions, 
• it is needed to tell about the brand moreе;
• bonuses, discounts, and accumulative points are valid;
• loyalty to brand increases because of constant communication, –

digital marketing is what you exactly need.

Pros of digital marketing:

• A consumer sees only those ads that are interesting to him because information about the user’s actions and requests is collecting and analyzing.
• Online advertising can be redirected offline and vice versa.
• Due to a variety of promotion channels, product information can be shared in different spheres without focusing on any specific.
• It is possible to establish communication with a wide target audience. 
• It is comfortable to deliver relevant information to a large number of consumers in a short time.
• It is a strong impact on customers.

Our team will develop the strategy and provide the presence and promotion of your product in the digital environment. Interested in digital or internet marketing? Contact us. We will help you to attract new customers and retain the presenting ones.

Web-design in The First Ukrainian Studio – aesthetics, emotions and functional

What is site design? First of all, it’s the first impression of the brand and its relation to users. The design of the main and internal pages are positioning the company, messaging about its status and taste.

Coming to the site, the user, at first, sees «the whole picture», estimates it and decide to stay or not to stay. He decides it in a few seconds. That’s why you shouldn’t save money on design.

Order the site’s design in our studio and you would get an appealing functional site with a thoughtful and understandable structure. It will attract the audience, increase the company image, match business specifics and consumer expectations. Also, it would make interaction with customers easier.

Our studio proposes those services:

• developing a unique design for all types of sites;
• individual creating of decoration;
• redesign (modernization) of the site;
• creating of adaptive design.

It is important for the site to have a pleasing design. That is, it would be so much attractive that the user wanted to place an order. At the same time, the design should reflect the direction of the company, identify it in the market and be trustworthy.

If you would make the customer feel comfortable using a high-quality image, he will surely want to stay on the site for more time. You can achieve this effect if you would develop an exclusive design.

The unique design is helping to highlight among competitors, attract customers, emphasize the features and benefits of the product. That’s why, if you want to make your product recognizable and increase demand for it, don’t save money on good design.  You will receive an adaptive website that will be displayed correctly both on the computer screen and on other devices. Order a design development in our company and see our professionalism for yourself!

Branding in The First Ukrainian Studio is way to recognition

A brand is more than a product. It is the whole world part of what the customers want to become. If your item doesn’t cause any emotions and pleasant feelings, in most cases you are selling just goods that don’t affect the soul of consumers. So he can easily go to your competitors tomorrow.

If you want to save your clients and attract new ones. If you want to popularize the company and increase profit, branding is what you exactly need. This process of the brand’s development is forming the consumer demand for goods and services. 

You should remember that if your product is desired but costs expensive, it would still be bought. Costumers are ready to pay more for those that they like, what inspires confidence and gives pleasant emotions.

Who needs branding?

Branding is helping improve the item, increase the image of the company and match customer needs. That’s why, it’s for those who want to improve relationships with the audience, get recognition and add value to his goods. 

Branding is especially important as a new product appears and wants to «seize» its niche or «revolutionize» the market. 

Why branding is required?

The process of brand creating helps to:

• emphasize the competitive features of the product;
• make the product «emotional»;
• create a strong bond between the product and consumer;
• increase the product’s value;
• cause the desire to buy an item.

To get all of it, you need to love your product, take care of its quality and order the branding from us. 

Discovering the market, your goods, the competitors and your target audience behavior. Then we are finding the hooks that catching consumers and making them loved with your product. While promoting we are using the digital channels and effective instruments of promotion.

How do we create desired brands?

• Naming. We are developing a unique name and original tagline to make your company differed from competitors. 
• Logotype. The visual image should reflect the specifics of the business and at the same time be easy and memorable.
• Corporate identity. It is an important marketing element that helps to emphasize the identity of the company, increase recognition and trust, and protect the brand from fakes. The form style is a set of elements such as name, logo, corporate colors and fonts.
• The brand book. It contains information about a brand, its mission, values, development strategies and the rules of using the form style elements.  

We will create a strategy of your brand’s development and make original visual form. You would get a credible brand that attracts customers. 

Contact us, we will help your business to outperform its competitors and gain a foothold at the market in the age of digital technologies.